Sales track
Lead Generation internship
Find the right companies and the right people in them. Courses from SkillTank Academy, live tasks reviewed by KaizenSpark Tech mentors.
Prerequisites
- Good communication
- Spreadsheet basics
Tools you’ll use
LinkedInApolloGoogle SheetsCRM
Roles it prepares you for
- Lead generation executive
- SDR intern
- Market research intern
Syllabus
The Lead Generation track, week by week.
Shown for the 3-month internship. The 1-month internship covers the first phase in depth; the 6-month internship extends each phase with a specialisation course and module ownership.
Weeks 1–2 · Foundations
- Ideal customer profiles
- Market and account research
- Data sources
Weeks 3–6 · Build
- Building prospect lists
- Lead scoring
- Data enrichment and hygiene
Weeks 7–10 · Own
- Segmentation for outreach
- Hand-off to sales
- Measuring list quality
Weeks 11–12 · Graduate
- Pipeline contribution report
- Process documentation
- Review
Deliverables
What you’ll hand in.
Every deliverable is reviewed and rated on the 1–5 quality rubric, and approved work is added to your record.
- A scored list of qualified prospects
- An ICP document
- A list-quality report
Competencies assessed
- Ideal-customer profiles
- Prospect research
- Lead scoring
- Data enrichment
Sample project
Build a scored list of 100 qualified prospects for a KaizenSpark service.
Other Sales tracks
All 39 tracksExplore related tracks.
Apply for the Lead Generation track.
Choose your programme level on the form. We confirm your track after a short interview.